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A key message at Solar Power International this year: it's time for solar to grow up. An important part of that will be building a solar brand, a topic that was explored in an engaging panel discussion.

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What is the solar brand? A panel of experts gave their views on this prominent theme at last week's Solar Power International.

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Powerhouse is still in a sunshine state of mind. The solar startup incubator and accelerator hosted hundreds of guests at last Friday’s sold-out New Dawn party in Oakland.

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In Part II of our Intersolar 2016 coverage we explore solar financing, storage, whether solar has crossed the chasm -- and let's not forget, Solar Battle of the Bands!

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Another year, another Intersolar. Part 1 of our coverage looks at the opening ceremony and issues of net metering, community solar, and -- yes -- booth babes. Despite them, the conference didn't disappoint.

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Time to Choose is an important film that highlights solutions and shows the path forward in response to the pressing issue of climate change.

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BrightCurrent is making significant gains in the solar marketing industry. It's dominating the field through an emphasis on education. For them, it's about what consumers know, not what they have.

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This post was originally published at the Impress Labs Solar Marketing Think Tank The first rule of talking to Americans about climate change: Don’t talk about...

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Net metering 2.0 faces controversy as ORA admits it was in talks with APS to develop proposal. This collaboration resulted in ORA's plan to significantly cut net metering.

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Next week, CPUC begins hearing to determine what changes, if any, to make to net metering in the state. Recent APS case may impact the proceedings.

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